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Marketing Operations Manager

Job Reference: 00798906
Date Posted: 20 July 2018
Employer: William Hill
Location: London
Salary: Market Rate
Sector: Sales & Marketing > Marketing Manager, Other; Bookmakers
Job Type: Permanent
Closing Date: 31 August 2018

Job Description

The Marketing Operations team is one of the busiest teams in WHO, their unique position is in the core of WHO marketing, responsible for all technologies and operations, tracking platforms and systems that deal with our online products. 


The Marketing Operations Manager is the person who leads our team, operating innovative marketing technologies and providing technical and operational support to our marketing department.


You will be managing a team of 2, responsible for the smooth day to day running of internal and external marketing platforms and systems. These systems support a large scale, multi-channel marketing organisation that delivers numerous campaigns concurrently.


You’ll be managing tracking, automation, and all points of interaction during the customer lifecycle. Ensure that every touchpoint is tracked accurately and using your expertise in the latest marketing ops methodologies, data analysis and reporting. Also, we want you to support the successful integration of 3rd party platforms, providers and data sources to improve campaign performance and make sure we are optimizing the technologies that we use.


What do we need from you?

We’d like you to be able to demonstrate at least 2 years of experience within Marketing Operations for a large scale brand where you have been managing tracking systems, analytical tools and digital ad serving techniques.


You’ll need to be savvy with Double Click Manager, Appsflyer, Netrefer and Visual IQ and to be able to demonstrate your knowledge around how to implement pixels and test end to end tracking.


You’ll have multiple stakeholders, PPC, Affiliates, Display, DMP and Web Analytics, so communication skills will be paramount to the success of this role, as will you ability to think clearly under pressure, manage multiple priorities and your passion for digital marketing technology.


Not asking for much huh? In return, you’ll get the opportunity to work with some of the latest technologies in an environment that allows you the freedom to shape the way we do things. We are based in the heart of the city centre on Tottenham Court Road and in addition to the generous basic salary, we also offer a healthy benefits package including the sought after discounted travel card for zones 1-6. Come and join us #behindthebet

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