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Career opportunity: Group Digital Manager

17 January 2012

 

17th January 2012

Aintree is one of The Jockey Club's flagship racecourses

Aintree is one of The Jockey Club's flagship racecourses

The Jockey Club is looking to recruit a Group Digital Manager to play a central role formulating and delivering the next stage of its digital communications strategy – fostering the communities on which the future of the sport will be built.

You will hold day-to-day responsibility for managing The Jockey Club’s central digital media channels, including its Group website and social media platforms.

Reporting to the Group Director of Communications, this exciting new role will be based at The Jockey Club’s head office in High Holborn, London, with some travel to key racing events required (although a flexible location opportunity may be available).

About The Jockey Club
The Jockey Club is the largest commercial group in British horseracing and the leading investor and innovator in the UK’s second biggest spectator sport.

A leader in racing since 1750, today The Jockey Club owns many of the sport’s most iconic brands. These include 14 leading racecourses, such as Aintree, Cheltenham, Epsom Downs, and Newmarket; Jockey Club Estates, its property and land management arm, which operates the famous training grounds at Newmarket and Lambourn; The National Stud, its Thoroughbred breeding, boarding and education arm; and the charity, Racing Welfare, which offers help to all racing's people in need. Please visit www.thejockeyclub.co.uk for more details.

Responsibilities of the role include:
  • Defining the next phase of The Jockey Club’s digital communications strategy and programme with the Group Director of Communications
  • Day-to-day responsibility for the Group’s central website and social media platforms
  • Employing a clear and consistent approach to growing an engaged online community, driving reputational and commercial success against an agreed set of KPIs
  • Ensuring the Group employs cutting-edge approaches and channels to communicate
  • Providing digital communications support to all parts of the Group when necessary (e.g. to Cheltenham Racecourse during the Cheltenham Festival)
  • Providing best practice insights and training to all parts of the Group
  • Monitoring relevant social media activity, trends and emerging platforms
  • Developing relationships with internal and external stakeholders
  • Developing relationships with social media influencers
  • Overseeing adherence to the Group’s social media policy
  • Effectively managing a digital communications budget

Key skills and experience required for the role:
  • An understanding of horseracing and passion for sport
  • A proven track record and passion for digital communications, including extensive knowledge and experience of building communities and reputation online
  • A clear understanding as to how to drive commercial success via digital platforms
  • A self-starter with the ability to take ownership of the Group digital workstream

Salary: Competitive

Hours: In line with the fluid nature of social media engagement and the sporting calendar, the successful candidate will be afforded the ability to operate under flexible working conditions.

Interested? Click here

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