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Former Hills mobile boss joins Probability

24 October 2013

WILLIAM Hill Online's former head of mobile Michael Byrne has joined mobile gambling specialists Probability in the newly created position of chief commercial officer.

Byrne was head of mobile at Hills from 2010 to 2012 before leaving to set up Bet & Move Ltd, a mobile casino based on the Probability mobile platform.

The management of Bet & Move is being transferred to Byrne's business partners as part of his transition to his new role with Probability.

Probability's chief executive Charles Cohen said: "We are delighted to welcome Michael to Probability. He comes to us with an unrivalled depth of knowledge and expertise in mobile gaming.

"He has proven his expertise in both acquisition and customer retention, as well as demonstrating a real feeling for the customer and the product. Following the significant investment we have made in our product and platform over the past few years, it's great to have him here to take it out on the open road."

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